Haniff Brown, FitMatch AI - The AI Body Intelligence in Youth Sports

Haniff Brown is the Founder and CEO of FitMatch AI, an AI-driven computer vision and body intelligence platform. Born in Kingston, Jamaica, Haniff graduated with a mathematics degree from Williams College before spending years in Wall Street private equity, focusing heavily on discount retail, supply chains, and consumer apparel. Drawing on his background in quantitative analysis and operations, Haniff founded FitMatch to solve the global challenge of sizing, body metrics, and physical analytics without invasive hardware.FitMatch AI is a technology platform that turns standard smartphone and tablet photos into precise, non-invasive 3D body intelligence data. Utilizing proprietary computer vision algorithms, the platform delivers optical measurements, including limb lengths, circumferences, muscle mass estimates, and bone density approximations, without ever storing photos. Initially deployed across retail to tackle apparel returns, FitMatch AI has expanded into youth sports and healthcare as a core engine for body composition and longitudinal physical tracking.Haniff explains how computer vision is transforming youth sports scouting, athletic development, and injury prevention. Haniff breaks down the difference between chronological age and biological maturation, explaining how AI-driven body analytics, like sub-inch adult height prediction and growth-spurt forecasting, are helping organizations like MLS Next combat relative age bias, optimize player positioning, and democratize elite sports science for parents and coaches worldwide.

Podcast Chapters:

01:20 - Haniff's Journey: From Wall Street Private Equity to Tech Entrepreneurship

04:11 - Transitioning from Investor to Operator: Lessons from Private Equity

07:52 - Strategy & Scaling: Expanding Across Retail, Healthcare, and Sports

13:41 - Revolutionizing Youth Sports: Performance vs. Puberty (Relative Age Effect)

17:34 - Predicting Growth Spurts and Sub-Inch Adult Height with AI

23:08 - Data Privacy & Security: Protecting Youth Athlete Information

25:05 - The Future of FitMatch AI: Replacing DEXA Scans & Global Expansion